Aspen One - Limited Edition of 3,267 Pieces
Aspen One is the first luxury timepiece introduced by Swiss¬-based company, Aspen Jewelry and Watches. Aspen One is a limited edition watch made in tribute to Aspen Mountain in the United States.
Aspen Jewelry and Watches founder René van Ass, a Netherlands native and entrepreneur, is known for developing brands and media concepts. He states, “Aspen is internationally known for its natural beauty, perfect slopes, and the glamorous appeal of its famous visitors. Aspen is a brand…a very strong brand. Aspen Jewelry and Watches has been granted the worldwide license to use the Aspen name for the collections we are introducing, the first being Aspen One. By marketing this collection, we are marketing Aspen as it is...and what it was. We will emphasize Aspen’s rich history and we want people all over the world to fall in love with Aspen even more.”
The Aspen One collection contains 3,267 pieces, exactly the number of feet from the bottom to the top of Aspen mountain. On the top of Aspen Mountain, a monument has been constructed that will feature the names of all watch buyers and their unique virtual elevation number. The first watch will be auctioned in Europe to benefit child cancer research and the second watch will be given to the celebrity guest of Aspen One.
Specifications:
The case, in 18kt rose or white gold, measures 45mm. It has a sapphire crystal and is water resistant to 30 meters.
Movement is the automatic ETA caliber 2894-2 with 37 jewels, beating at 28,800 bph and with a power reserve of 42 hours. The caseback features a Swiss Trek HR900 floating disc compass with the Aspen area indicated.
MSRP is $38,900.
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